Ø Sensory we remember things that involve our five senses. So, the more senses that get activate, the easier it will be to recall.
Ø Intensity when something is more intensely funny, sexual, absurd, etc. it tends to stand out in our memories.
Ø Outstanding things that are dull and unoriginal are more difficult to remember because there is nothing to distinguish them from all the other memories.
Ø Emotional the amygdala a round, pea-sized part in the middle of the brain - acts as a gate keeper, so when something happens that has high emotional content positive or negative the amygdale says, "This is important!" and we tend to remember it more easily.
Ø Survival the brain is wired for survival. This means that anything we perceive as important to survival we will remember more easily. It's not just physical survival. Survival can include, emotional survival, psychological survival and financial survival.
Ø Personal importance we naturally remember things that interest us and that have some personal importance.
Ø Repetition the more often we recall information, the better we get at recalling on demand.
Ø First and last the brain most easily recalls things from the beginning and the ending of any session or lecture.
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